29 mars 2004 05:56
Maxim in China
Isabelle Hontebeyrie
The men's magazine will be published in Hong Kong and in China.
Maxim will be published in China and Hong Kong starting April 20th.
According to Chinese news agency
Xinhuanet, the chinese version of Maxim will be "a little less racy" than other versions available throughout the world.
The South China Morning Post will take care of the publishing of the two versions, as Hong Kong and mainland China will not have the same magazine.
Circulation is expected to be around 180 000 copies.
Maxim allready has 13 international editions in the following countries: United States, United Kingdom, Holland, Belgium, France, Spain, Portugal, Italy, Poland, Korea, Germany, Russia and the Hispanic Americas.
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Lifestyles
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